Indie Book Day 2014

Last year, a German independent publisher invented Indie Book Day, or Indiebookday as it's called in German. This year, it's going international.

The idea is pleasantly simple. All you do is buy a book from an independent publisher on 22 March (preferably in an independent bookshop). Then you post a picture of the book, the cover or yourself with the book (or whatever you like) on a social network (like Facebook, Twitter, Google+) or on your blog, using the hashtag "#indiebookday".

The plan got off to a very good start in 2013, gaining plenty of attention within Germany. Newspapers reported in advance, bookshops made special displays, and there was a lot of Twitter action. And there's really no reason why it shouldn't work internationally, what with the cross-border reach of social networks. So do join me on 22 March for Indie Book Day. Or indeed Indiebookday.