So, here’s the thing: I really like writing about zombies. Hear me, zombies?!!? I really, really do. But… but… I also like writing about vampires, and werewolves, and ghosts and… regular kids. You know? With no special powers. Just normal young adults with normal problems.
And the holidays. You may have noticed I like writing about the holidays. I have, like, half-a-dozen holiday books. Non-zombie, non-vampire, non-living dead holiday books. Kids holiday books. Middle grade holiday books. Holiday romance novels.
And I’m tired of keeping them all in the air, starting up blogs for the adult contemporary holiday romance audience only to lose interest and time and passion because I’m busy posting a ton of new YA zombie stuff on Smashwords. Tired of trying to run parallel young adult “brands” with the paranormal YA stuff and the contemporary YA stuff.
Tired of juggling brands, period, I suppose.
So I’m kind of in limbo, right now, trying to figure out what’s going on with me, my writing, my worlds, my genres, my zombies, my holiday stuff… my “brand,” so to speak. Gggrrr, it’s a real mess. I’ve got blogs all over the place, and half-a-dozen Facebook and Twitter and Pinterest screen names and I know it’s all going cross purpose to itself because it’s so scattered and chaotic. I mean, I can’t tell you how many times I’ve written… on this very blog, actually… about how NOT to diffuse your brand, mix it up or spread it around too thin. And here I am, doing exactly what I told myself NOT to do, on my own blog!!!
Is anybody else in this spot? Am I alone? I can’t be alone in this. I know I can’t, because I know so many great authors out there and I see them doing so many great things in so many different genres and they’re all super creative and super together and well-branded.
And I’ve worked so hard at building up Zombies Don’t Blog and my other zombie pages, and I love them all. But it’s hard to, say, post a new YA contemporary short story under my “zombie” identity, or post a new adult contemporary Christmas story on my regular YA blog and… gggrrrr!
Anyway, this isn’t a blog post like I typically do with five steps or six secrets or bullet points or a numbered list because, honestly, I don’t have a solution! To my own problem! I suppose I’m just venting, which is a byproduct of having a mid-brand identity crisis!
So excuse the rant, and go on about your day. But if you’re juggling brands yourself, the comment section is always open for you to vent right along with me!
Yours in YA,
Rusty
And the holidays. You may have noticed I like writing about the holidays. I have, like, half-a-dozen holiday books. Non-zombie, non-vampire, non-living dead holiday books. Kids holiday books. Middle grade holiday books. Holiday romance novels.
And I’m tired of keeping them all in the air, starting up blogs for the adult contemporary holiday romance audience only to lose interest and time and passion because I’m busy posting a ton of new YA zombie stuff on Smashwords. Tired of trying to run parallel young adult “brands” with the paranormal YA stuff and the contemporary YA stuff.
Tired of juggling brands, period, I suppose.
So I’m kind of in limbo, right now, trying to figure out what’s going on with me, my writing, my worlds, my genres, my zombies, my holiday stuff… my “brand,” so to speak. Gggrrr, it’s a real mess. I’ve got blogs all over the place, and half-a-dozen Facebook and Twitter and Pinterest screen names and I know it’s all going cross purpose to itself because it’s so scattered and chaotic. I mean, I can’t tell you how many times I’ve written… on this very blog, actually… about how NOT to diffuse your brand, mix it up or spread it around too thin. And here I am, doing exactly what I told myself NOT to do, on my own blog!!!
Is anybody else in this spot? Am I alone? I can’t be alone in this. I know I can’t, because I know so many great authors out there and I see them doing so many great things in so many different genres and they’re all super creative and super together and well-branded.
And I’ve worked so hard at building up Zombies Don’t Blog and my other zombie pages, and I love them all. But it’s hard to, say, post a new YA contemporary short story under my “zombie” identity, or post a new adult contemporary Christmas story on my regular YA blog and… gggrrrr!
Anyway, this isn’t a blog post like I typically do with five steps or six secrets or bullet points or a numbered list because, honestly, I don’t have a solution! To my own problem! I suppose I’m just venting, which is a byproduct of having a mid-brand identity crisis!
So excuse the rant, and go on about your day. But if you’re juggling brands yourself, the comment section is always open for you to vent right along with me!
Yours in YA,
Rusty
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